Fisher Price Fire Trucks: Looky, Winky Blinky, and Snorky

Fisher Price made a wide range of paper lithographed wooden fire trucks over its long history, and they were some of the most popular toys in its line. Today, they are highly sought by both Fisher Price and firefighting collectors.

The earliest is the Looky Fire Truck from 1950-1954, so named because of its anthropomorphic face made from the bumper and headlights. Measuring 12 inches long, it came with 3 permanently attached round headed firemen, precursors of the famous Fisher Price Little People.

All the fire trucks had lots of action features. As this one is pulled, the bell clangs; Looky's eyes move as if he's searching for the fire, or perhaps watching for pedestrians; and the two firemen holding on in the back spin around and bob up and down. This early in the Little People evolution, they are only heads, as can be seen below:

The truck is beautifully lithographed in rich colors with lots of details, including ladders, axes, oxygen tanks, hose connections, and gauges.

Looky was followed by the Winky Blinky Fire Truck, made from 1954-1960.  The two toys were very similar, but Winky had all new graphics with a cutesier truck face. The firemen and action features were the same, but included the addition of a (non-working) wooden siren.

A radical redesign arrived in 1960 with the introduction of the Snorky Fire Truck. Made for only 1 year, the 15 inch long truck is much sought for its firemen, now full bodied. They, along with their dog, represent some of the earliest iterations of what would become the Fisher Price Little People.

Snorky is a no nonsense fire truck: gone are the goofy headlight-and-bumper face and the merrily bouncing firemen in the back. Instead, it features a real hook and ladder which can be raised, and the firemen can hold the hose in their attached plastic arms.

The Snorky dog is one of the very rarest of Fisher Price figures. He may look odd lacking ears, but that's how he was originally made.












 

This first version of the Snorky Fire Truck featured old fashioned illustrations in its design:





The next and final model of the Snorky was also made for only one year, in 1961. It featured updated lithography resembling more modern fire trucks,  but for some inexplicable reason, it didn't come with a dog.

The Snorky Fire Trucks, with their single-year production runs, crankable ladders, and fragile-armed firemen, are some of the rarest, priciest, and most sought after vintage Fisher Price playsets. If you ever spot one of the firemen (or, even more impossibly, the dog) while yard saling, snatch it up: it's a treasure!

Fisher Price Pop-Up Kritter: Tailspin Tabby

Fisher Price Pop-Up Kritters were a line of inexpensive, novelty type toys introduced in the company's first year, 1931. They were constructed of a series of wooden beads, strung together with heavy line, and mounted on wooden paddles. Metal rings on the underside of the paddle gathered the strings together, and by pulling on the rings, the Kritter could be made to move, rather like a marionette, wiggling, flopping down, and springing up.

This cat Kritter was known as Tailspin Tabby, and was part of the first series. The earliest versions of the Kritters came with poems, and Tabby's read:

"Tailspin Tabby is my name --
Action is my claim to fame.
Who can resist my tail to twist?
To pass me up would be a shame."

The first version of Tabby dates from 1931-1939, and featured a yellow painted face with oilcloth ears (now often missing). It came on a round or long guitar shaped paddle, stamped with the Fisher Price logo. This Tabby stands just under 5 inches to the top of her head.

This later version of Tabby is from 1948-1950, and was much redesigned, with a cuter face, big feet, and more diminutive proportions. Instead of a stamped Fisher Price logo, it has a colorful label.

Meow!

 

Their low price (.75-$1.00), pocket-sized portability, and comical movement made the Kritters a huge hit with both children and adults, and they were mainstays of the Fisher Price line for decades. The most popular Pop Up Kritter was Disney's Pluto Pup, but the range included giraffes, storks, donkeys, elephants, geese, a dinosaur, Donald Duck, and a mouse that looked suspiciously like Mickey.

Fisher Price Coaster Boy

The Coaster Boy, made for only one year, 1941, is one of Fisher Price's rarest and most sought-after lithographed wooden pull toys. 15 inches long, the coaster features an attached, jointed wooden boy. As the wagon is pulled, the boy pushes it along, then he hops up onto the wagon, and coasts! After a bit, he hops off and pushes it again. All the while, a bell rings, so you know he's coming. You can imagine the kind of hard play these would have gotten outside, which, combined with their brief production run, makes them so rare. Just an amazing and beautiful toy.

 Pushing.

 Coasting!

Fisher Price Donald Duck Toys

Fisher Price made an incredible variety of lithographed paper and wood pull toys in its first few decades, and Donald Duck was one of its most popular licensed characters.

My earliest such toy was made between 1936 and 1938: Dapper Donald Duck. Eight inches tall, it features "flapping" wings held in place by a piece of rubber. Dapper Donald was one of Fisher Price's earliest bestsellers, and it's easy to see why.

One in a series of character driven train engines, 1940-1942's Donald Choo Choo was a fun entry in the line, measuring 9 1/2 inches long.

Next, from 1946-1948 comes Donald Duck Drum Major, 10 inches tall. The baton spins as the toy is pulled.

The Donald Duck Xylophone from 1946-1953 is one of my favorites. At a whopping 13 inches tall, this was a big pull toy. As it is pulled, Donald actually plays the xylophone.

 Lastly, from 1949-1951, the 8 inch Donald Duck Drummer cheerfully pounds away on his tin drum as he's pulled along. What a difference in style between this and the 1936 Dapper Donald, with his long bill and manic expression!

Display Case of Fisher Price Toys

I couldn't decide what to post this week, so I just took a few pictures of my vintage Fisher Price display case. Let me know if there's anything in there you'd like to see!

1954 Fisher Price Gold Star Stage Coach

Fisher Price made many wonderful wooden pull toys over the years, ranging from wiggly puppies to clattering rocket ships. One of the most detailed and elaborate is this, the Gold Star Stage Coach from 1954.

Measuring 15 1/2 inches long, the stage coach features a pair of pinto ponies who "gallop" up and down as the stage is pulled, along with a spring mounted driver who bobs energetically along. (The spring on mine is a bit sprung, which has made his hat pop permanently up. He looks rather like a startled cartoon character now.)

A strong box at the back of the coach opens, and can be used to store very tiny treasures. The top of the coach also opens, and small passengers can be placed inside.

Two wooden mailbags complete the stage coach's accessories. Even in Toyland, "the mail must go through!"

Fisher Price Space Blazer

Zooming in for a landing is my very favorite vintage Fisher Price pull toy: 1953's Space Blazer. Measuring 14 inches long, the wooden, paper lithographed Space Blazer features a domed cockpit with a green alien pilot, a bouncing antenna on the front, and a clanging bell on the rear. As the toy is pulled, the cockpit spins and the bell rings.

The little green man is adorable:

The Space Blazer's lithography is beautifully done, 

with lots of great detail:

Blast off!

1931 Fisher Price Woodsy Wee Zoo

The oldest Fisher Price toy in my collection comes from the company's first year of production in 1931, and is part of the firm's original line of 16 toys. The Woodsy Wee Zoo was one of several sets designed by Margaret Evans Price, wife of company co-founder Irving Price. Margaret Price was an esteemed and accomplished children's writer and illustrator of the time, with a talent for creating charming and colorful characters.

The set is still in its original stone-lithographed cardboard box. I love the caption at the bottom:

Inside, the set nestles in an insert, its name beautifully printed in a cool 1930s font:

The Woodsy Wee Zoo  is comprised of five different wooden animals on wheels, with metal hooks that enable them to join up and form a train. The colorfully lithographed critters include a giraffe, camel, elephant, lion, and bear, with the tallest critter, the giraffe, measuring 5 1/2 inches tall.

A slightly larger set released the same year, the Woosy Wee Circus, included these same animals plus a baby elephant, horse, clown, dog, and monkey.

Back-to-School with the Fisher Price Safety School Bus

It's September, so I thought we ought to take a little trip back-to-school with one of the classic theme-related toys made by Fisher Price: the Safety School Bus.

The first version of the bus came out in 1959, measured 14 inches long, was made of wood with a transparent plastic roof, and originally included 6 passengers. (More on the passengers in a minute: they're very important!)

 The roof has a removeable wooden piece that allows access to the bus interior, where the passengers nestle in holes cut in front of their seats. This holds them securely in place as the bus is pulled. Can't have kids falling over all willy-nilly as you're going down the road...

The front of the bus features headlight "eyes" and a friendly driver, along with a moveable stop sign that can be flipped out and tucked back (the "safety" component of the Safety School Bus). The headlight eyes and the driver turn back and forth as the bus is pulled.

That is, amazingly, the original pull string.

The back end of the bus holds 2 naughty children who spin and bounce wildly as the vehicle is pulled, a touch of realism that I remember vividly from my own school days. (I myself always sat up in front with the nerdy good kids...)

 
And speaking of those kids: what makes the Safety School Bus such an historically significant toy is its inclusion of the first iteration of what would eventually become the famous Fisher Price Play Family Little People. These 6 simple peg people evolved over the years to become the "green dad," "blue mom," and their children, familiar to any of us who grew up in the 1970s. In their earliest form, these Fisher Price "little people" measured 2 - 3 inches tall, with plastic collars and hats and wooden bodies covered with lithographed paper. This paper invariably peeled, and the concept was quickly abandoned in favor of painted bodies, which makes people with their paper extremely difficult to come by, and priced accordingly.

The third child from the left has the "crabby" face which was retained on some Little People boys all the way into the 1980s. My favorite, though, is the one on the far right, with the comically ginormous head.

In 1962, Fisher Price released a redesigned bus (no transparent roof or removeable insert) with restyled "little people", who now had painted bodies and some interesting shapes. (In between this and the original bus, there had also been an unpopular version, with stationary, printed eyes on the front end.)

"Yeah, I'm lookin' at you, kid..."

There's the infamous "crabby boy" again, and observant readers will note the similarities to the FP Nifty Station Wagon family, who debuted in 1960.

To learn more about the development of Fisher Price's Little People, check out This Old Toy's great history page.

Happy September everyone!

Fisher Price Play Family A Frame House

The Fisher Price people in the previous post (1960s Nifty Station Wagon) might be traveling to this lovely vacation resort, the Play Family A Frame house, made in 1974. These kitschy structures were all the rage as holiday homes across the United States in the 1960s and '70s, and Fisher Price's 11 inch tall version is absolutely adorable. From the aqua green roof tiles to the faux-Bavarian balcony, built-in kitchen, cozy fireplace, and comfortable patio, they got all the details just right.

The roof opens to form a patio, revealing the two story rustic interior:

The patio includes a picnic table and barbecue grill, and I've added an umbrella table from a different FP set:

Inside, the built-in kitchen is done in classic '70s orange, and there's a cozy fire and braided rug (well, sticker versions, anyway):

Outside, there's a balcony and a deck on each end. You can see bunk beds through the doorway on the top floor. I've added a FP checker table and a couple of visiting cousins to the deck.

 It all looks so inviting, it makes me wish I could visit!

To see more (real-life) a frame homes and learn about their fascinating history, take a look at the book A-frame, by  architectural historian Chad Randl: